Featured in Elite Agent – Strategic Selling in Claremont
Mark Anderson on the campaign strategy behind his Elite Agent feature and the sale of 21B Bay Road, Claremont.
Strategic campaign generates strong buyer interest and secures sale within first week
I was recently featured in Elite Agent, following the successful sale campaign of 21B Bay Road, Claremont.
The campaign generated 77 enquiries, more than 40 groups through the first home open, and multiple offers within just 8 days on market.
While every property is different, the result was another reminder that thoughtful strategy, buyer competition, and strong preparation continue to make a significant difference in today's market.
One of the biggest shifts I'm seeing in the current market is that buyers are becoming more considered in their decision-making.
Strong buyers still exist, but they want confidence in the property, confidence in value, and confidence in the process.
Creating the right campaign environment, through presentation, pricing strategy, timing, and targeted marketing, is often what separates a good result from a great one.
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21B Bay Road, Claremont – Campaign Stats
- 77 Buyer Enquiries
- 40+ Home Open Groups
- Multiple Offers
- Sold in 8 Days
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